16-03-2010

Slovenia, Ljubljana
Architecture Museum of Ljubljana, Pot na Fužine

Posted by: bio-secretariat-aml

Category: Workshop/Seminar/Meeting

Field: Design

Source www.aml.si

The presentation will outline the roles of information and persuasion in communication design. To provide an example of the possible importance of the problems that design should address, it will present the social and economic costs of traffic injuries, discussing how to turn data into information; how to contextualize information so that its significance can be perceived; and how significance is indispensable when there is a need to promote action and change.

The central objective of the paper is to contribute to the lecture series’ main topic: the relevance of information design for things that matter in society.

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