JUMP (Joined Up Master Planning) is alternative to what?
42 artist initiatives from different countries participate to the 1st International Artist Initiatives İstanbul Meeting. JUMP (Joined Up Master Planning) is one of these. Below you will find the answers given by JUMP (Joined Up Master Planning) to our questions regarding the ocassion...
Motivation: Our aim is to raise national and international awareness to the JUMP project for Edinburgh, a small city internationally famous for it's historic town planning. It currently has had the best opportunity in 250 years to create a third Urban Form UNESCO Terminology) but sadly that has not been achieved. As the artist that instigated the JUMP group I really feel that to date Edinburgh has truly missed an opportunity to use contemporary cultural practice to bring the city's waterfront to life and make it a desirable place where people will genuinely wish to live, work, play and visit. All that has been achieved by greed of developers and landowners is the mass destruction of Place.
When: December 2007
Where: The Lighthouse, Edinburgh
What: To question the quality and social justice of regeneration and new development along the Edinburgh Waterfront, a newly emerging area of the expanding city and a missed opportunity to date - especially in terms of Cultural Planning and opportunity for Arts Led Regeneration. We are working from the bottom up and using art as a means to convey our concerns and intersts. The JUMP 2 DE-Light exhibition has been an effective tool for this purpose. It creates a talking point for people to express how they feel on issues of regeneration, etc.
Who: We formed a group that anyone can join, we challenged Edinburgh's largest live outline planning application. Shaeron & Ross devised the JUMP group and used the logo of a flea and found a very good motto for the group from a black civil rights lawyer, Marian Wright Edelman. This suggests that the general public are all fleas biting strategically to bring about change. Shaeron Averbuch has successfully held a month long exhibition entitled JUMP 2 DE-Light as part of this years official Edinburgh Art Festival Programme 2009. The exhibition has been well received by a very good cross section of general public interested in both culture and issues to do with Regeneration, the overall theme of the exhibition which was held within The Lighthouse building, using the building as an exhibition space with views from the lantern area looking directly out onto the new built development that JUMP is concerned by. The group has always been proactive and have tried to work directly with the City of Edinburgh Council and the general public to raise questions and raise the levels of public awareness around planning issues.
Why: I an an artist with a background in regeneration projects. I am interested in urban design and see cultural planning and arts led regeneration as a positive way to establish interest within poor areas of a city and waste sites where nothing is presently happening. Like every city, Edinburgh has been badly effected by the global economic downturn. This has hit the construction industry particularly badly. This however is a positive moment for the JUMP group to be able to try and put some of their vision for the Edinburgh Waterfront into action. I am from Edinburgh and really believe that as a city with an international reputation for Culture and Town Planning that of all places Edinburgh should be making sure it delivers a new quarter for The City that does meet all the exemplary criteria for 21st Century Living
Context: Developer and Land Owner Led Regeneration. We prepared a JUMP Contra Plan using the JUMP Flea Logo to create the actual design of the contra plan.
Ambition: To remaster plan the Edinburgh Waterfront with far more recreational focus and an Arts Lead Regeneration programme to kick start was was begun - badly- and do something better by having far more sensitive design input.
